The Two Coaches Inside You

Most coaches I work with feel this tension. They know things need to change. But under pressure… they go back. Back to feeding.Back to telling.Back to control. That’s not failure. That’s identity. 3 Coaching Ideas Old habits aren’t technical — they’re emotionalControl feels safe. Letting go doesn’t. You don’t revert because you’re wrongYou revert because it’s familiar. Change happens when identity feels stable, not when ideas are newYou need support, not just information. 2 Insights “Under...